Reach players inside the products they already have open.
From the guide that answers a launch-day question to the database a player checks every week. This page sets out what can be bought, which property fits which brief, and what happens after you get in touch.
Five audiences, each arriving with a different kind of question.
We publish no audience figures, because none has been independently verified and an unverifiable number is worth less to you than an honest description of who is on the other side.
Competitive and extraction shooters
Players following patch cycles, loadout meta and map knowledge across the current shooter rotation.
Mobile and free-to-play
A fast-moving audience choosing what to install, and using codes, tier lists and guides to get further in what they already play.
Live-service strategy
Players whose decisions are driven by a meta that moves weekly, and who arrive looking for current data rather than opinion.
Sandbox and user-generated platforms
Players and traders on platforms where discovery, item values and live activity change daily.
Long-running reference audiences
Readers of deep, stable subject matter — quest structures, creature and move data, factions and lore — who return over years rather than weeks.
Six ways partners work with the network.
Across 9 properties, network-wide or against a single one. Each entry lists what the inventory physically looks like — the formats are real; the rate card is a conversation.
Network advertising
Display and native placements across the network’s publications and product surfaces, bought network-wide or against individual properties.
Useful when you want sustained presence with a gaming audience rather than a single burst, or when one property’s audience maps closely to your title.
Representative inventory
- In-article placements on guides and analysis
- Placements on database, tool and map pages
- Section and category takeovers on a single property
- Network-wide runs across all publishing and product surfaces
Sponsored editorial
Commissioned articles, guides or explainers produced to the same standards as our editorial work and labelled clearly as sponsored.
Useful when the thing you are promoting needs explaining rather than announcing — a system players will not understand from a trailer.
Representative inventory
- A sponsored guide or explainer on the relevant property
- A labelled series across a launch window
- Cross-property coverage where a title spans several audiences
Custom tools and interactive campaigns
Purpose-built calculators, builders, planners or interactive pieces, hosted on the relevant property and built by the same team that builds our own tools.
Useful when a campaign benefits from something players return to, rather than something they read once.
Representative inventory
- A branded calculator or planner on the relevant property
- An interactive map or tracker built for a launch or season
- A tool embedded into an existing database surface
Game launches and update campaigns
Coverage planning aligned to a release, season or major patch, across the properties whose audiences actually play it.
Useful when the window matters more than the format, and you need the coverage ready on day one rather than the week after.
Representative inventory
- Pre-launch explainer and guide planning
- Day-one coverage across the relevant properties
- Database and tool support for new content at launch
Data, API, and distribution partnerships
Shared datasets, feeds, syndication arrangements, and integrations between your product and ours in either direction.
Useful when either side holds data the other can make more useful, or when distribution into an existing player workflow matters more than a placement.
Representative inventory
- A feed or API exchange in either direction
- Syndication of our reference data into your product
- Integration of your data into a network database or tool
Strategic and acquisition conversations
Conversations about acquiring a property, joining the network, or building something jointly over a longer horizon.
Useful if you operate a gaming site, database or tool and are considering what the next stage looks like with an operator rather than alone.
Representative inventory
- Acquisition of an existing gaming site, database or tool
- Joining the network while continuing to run the property
- A jointly operated product on shared infrastructure
Which property fits which brief.
The fastest way to a useful first reply is to arrive knowing roughly where you belong. This is every property and who it is built for.
| Property | Division | Built for | Formats |
|---|---|---|---|
 | Publishing | Shooter players deciding what to run, where to go, and what a patch just changed. | Guides, Analysis, Patch coverage, Loadout references |
 | Publishing | Mobile players choosing what to install next and getting more out of what they already play. | Guides, Codes, Tier lists, News, Recommendations |
 | Data & Tools | Clash Royale players picking a deck and tracking what the meta is doing. | Deck rankings, Card statistics, Player and clan lookup, Calculators |
 | Data & Tools | Brawl Stars players choosing a brawler for the mode and rotation in front of them. | Meta tables, Build guides, Map rotations, Leaderboards |
 | Reference Platform | Zombies players mid-round who need the next step, and readers following the story across twenty years of maps. | Wiki, Route diagrams, Quest walkthroughs, Trackers and planners |
 | Data & Tools | Roblox players deciding what to play next, and traders who need an item to be worth what the page says. | Live charts, Item databases, Value guides, Codes, Calculators |
 | Reference Platform | Players moving between the main series, GO and TCG Pocket who want one place that knows about all of them. | Pokédex, Move and location data, Event tracking, Team tools |
 | Data & Tools | ARC Raiders players planning a run before they drop and pricing the haul after it. | Item database, Interactive maps, Quest trees, Planners and timers |
 | Reference Platform | Warhammer readers and players finding a way into a setting, and returning ones checking a faction or a reading order. | Faction references, Character and lore entries, Reading orders, Army tools |
Not sure? Say what you are trying to achieve in the form below and we will tell you which properties fit — including when the answer is none of them.
What happens after you send the form.
Published because you are evaluating a network you have not worked with before, and because committing to it in public is the only version of this worth anything.
You tell us the outcome
The brief, the window, the audience you are trying to reach, and any constraint that decides the answer. A budget range is useful; if you do not have one, say what you are trying to achieve instead.
We come back with a fit, or say there is not one
Which properties actually suit the brief, which formats we would recommend, and what we would not do. If the network is wrong for it, that is a faster and more useful answer than a proposal.
Scope, disclosure and schedule
What is being made, how it will be labelled, who signs it off, and when it runs. Disclosure is agreed at this point rather than negotiated after something is written.
Build, run, report
We produce the work and report on what was delivered. Reporting covers what ran and what it did — with figures from the measurement we actually have, not modelled estimates.
Commercial work is labelled, and it does not move editorial.
Everything commercial is disclosed at the point a reader meets it — not in a footer, not in a policy page they will never open. Sponsored articles are labelled as sponsored. Affiliate links are labelled as affiliate links. Paid placements are visually distinct from editorial recommendations.
Commercial relationships do not decide what our properties recommend, and no partner gets approval over coverage of their own title or a competitor’s. If a paid piece would require us to say something we do not believe, we will not run it.
That is not only an ethical position. A recommendation a reader cannot trust is worth nothing to the reader, and therefore worth nothing to the partner who paid for it.
Every property is an independent resource. None is affiliated with or endorsed by the games it covers, and commercial work will never be presented in a way that implies otherwise. The full rules are in our editorial standards.
Tell us what you are working on.
The more specific you can be about the outcome you want, the more useful our first reply will be. A budget range helps; if you do not have one, say what you are trying to achieve instead.
Media kit
There is no downloadable kit yet — everything that would be in one is on this page. For specifications against a particular brief, ask in the form and say what you need it for.
What happens next
Your message is read by a person, not routed into a queue. We reply to the address you give us, usually within a few working days — including when the answer is that the network is not right for this.
Delivery is not configured yet. This form validates your details, but no message will be sent until a delivery service is connected. Nothing you submit here reaches us.